PROJECTS

Take a look at some of my projects in the past. Includes Web Design, packaging and brand design.

FORTRESS

BOXING

I worked with Fortress Boxing, a UK brand doing exciting things in the boxing space, to redesign the packaging for their Fastwraps gloves. The new boxes are already rolling out.

The brief was to create a clean, consistent, and premium system that elevated the unboxing experience. We used a single white print colour, which made layout and contrast key design tools.

Inside the box, we included a 3-step visual guide, key product benefits, and clear icons to help customers understand the product quickly.

We also created Champion Cards, each featuring a real fight and offering a different discount, to add collectability and excitement to the unboxing experience.

I also designed packaging for the K Guard and Compression Wraps, keeping the visual language consistent across all products. A great project that combined design, storytelling, and smart production thinking.

Close-up of black box labeled 'T1 FASTWRAP' with graphic and text in white, on plain white background.

Close-up of a black box with white graphic lines, words 'PATENTED' and 'DESIGNED IN ENGLAND' along with a British flag.

Open black box with instructions inside for applying a wrist support or compression wrap.

Pattern with black background and white elongated oval shapes arranged in diagonal stripes.

Instruction manual with diagrams explaining how to attach a compression wrap, lying on a patterned surface.

Close-up of a black product box with icons and text highlighting its features, including 3D microfiber impact-resistant technology, integrated exoskeletal wrist support with a form corrective design, and patented adjustable knuckle compression.

Two sets of promotional cards, one set in black with gold accents featuring a boxing match between Roberto Duran and Sugar Ray Leonard, and another set in black and gray with white accents featuring a boxing match between Floyd Mayweather and Manny Pacquiao. Each card provides details such as date, venue, attendance, and a discount offer.

Instruction manual for FastWraps, showing diagrams and text with folding and securing steps, alongside images of a person in a gray jacket.

Instruction manual for Fastwraps, a weightlifting wrist wrap, detailing how to apply, step-by-step guidelines, and warnings for safe use.

Instruction sheet for applying FASTWRAPS wrist wraps, with diagrams and QR code, next to a person wearing a gray and black sports jacket.

Britannia

superfine

I have been working with Britannia since 2019. Since then, I have been the lead in creating their current product line designs of 70 products in the Chocolate, Sugar and Confectionary sector.

Internally, I also focused on designing and establishing brand new Brand Guidelines to be used in all communication and marketing sectors of the business.

The designs for these products had to be led by market research, consumer trends and demographic appeal, something on which I focused on during the design process. I also worked closely with the Purchasing and Sales director in order to ensure that the design of the of products represented Britannia’s mission. Furthermore, there was the added pressure that these products and designs would be seen by millions of people in major UK supermerkets.

The packaging design also had to align with our printing process and partners. I worked closely with our printing partners and Technical Director to ensure that all designs would be suitable for press printing and push the envelope on what we can do.

I also designed, and built the Britannia Superfine website in order to bring it in line with the new brand guidelines and designs.

Three bags of Britannia home baking chocolate chips in red, blue, and black packaging, containing dark, milk, and white chocolate chips.

Laptop displaying a website for a confectionery manufacturer with images of chocolate chip bags and sugar-free chocolates.

Three Britannia chocolate bars in red, blue, and black packaging with images of chocolate pieces.

Bag of Britannia granulated sugar with a Union Jack flag design, 25 kilograms.

Five colorful bags of Britannia sugar with UK flags in blue, beige, navy, pink, and orange, labeled as different types and weights.

Timvet

Mobile Vets

Timvet, a Mobile Veterinary Practice based in Addlestone reached out to me for a website. They felt like they were missing a big portion of potential customers due to the lack of internet presence.

The design and development of this website was focused around generating as much exposure and presenting the practice to the world. The Timvet mission above all is to provide a calm and professional experience for his clients and their pets, something which led the presentation of Timvet in this website.

Beyond the design of the website, I also focused strongly on SEO and Google Business Profile presence in order to maximise the exposure Timvet recieved organically, without any use of paid search ads.

Lastly, I designed a new logo for Timvet with a strong focus on customers what Timvet is and be scalable for a number of uses.

Three laptop screens displaying a veterinary website, a person with two puppies in the center, and a landscape with dogs and text about veterinary services.

NOTJUSTBOXING

I had the opportunity to do a few projects with NJB. They are a massive Boxing influencer with partnerships with DAZN.

We focused on creating appealing posters for upcoming Boxing bouts, while also creating designs that appealed to the entire NotJustBoxing audience and drove up engagement.

Poster featuring two male fighters, one with tattoos and a beard, the other with tattoos and a serious expression, promoting a boxing match with the names Paul and Tyson, and the phrase "I'm Team" above each name.

Poster featuring two professional fighters, one with a fierce expression and tattoos, labeled 'Team USYK,' and the other with crossed arms and a beard, labeled 'Team FURY.' Background includes boxing imagery and logos.

Posters announcing the result of a boxing match between Betbiev and Bivol 2, showing two shirtless male boxers, one with his mouth open in a yell and the other with fists clenched in a fighting stance, with the word 'WINNER' in large yellow letters.

Promotional posters featuring two male boxers, Joshua and Dubois, with the text "Which team are you?" and "I'm Team Joshua" and "I'm Team Dubois". The posters include logos of sponsors and a background of a boxing arena.

UOP BOXING CLUB

During my time as President at the University of Portsmouth Boxing club, beyond focusing on managing the club and ensuring that the club’s mission along with my goals for the club were achieved, I also had to work on creating media for our social channels, specifically to advertise our home shows held in Portsmouth and BUCS (British Universities and Colleges Sport) Boxing events held at home in Portsmouth.

The aim of the social media posts were to drive up engagement with our followers, raise the level of attention on the events and to encourage ticket sales for the events.

The media created also had to be adapted to different platforms as they were showcased on different screens and were also printed. The posters also set out a design language to be followed all throughout the marketing campaign for the event.

Dual promotional poster featuring a diverse group of boxing athletes in purple uniforms representing the University of Portsmouth at the 2024 British Universities and Colleges Sport Championship, with large colorful text and team branding.

Flyer for the Coast Showdown boxing event at Ravelin Sports Centre on March 26, featuring images of amateur boxers and a poster with event details, ticket prices, and promotional text in purple, black, and white.

Poster of a basketball team featuring five players in purple and black uniforms, with some in boxing gloves, standing in a sports center. The poster includes text for the BuCS Championships, dates, and location, with a large team name in purple.

Poster for University of Portsmouth Men's Rugby Autumn Charity Match with a black and purple theme, featuring players in black and purple jerseys, and event details including date, time, and venue.

Event poster for BUCS amateur university boxing event at Raveln Sports Centre, featuring images of young male boxers in purple sportswear, with branding, ticket prices, date February 24, QR code, and a background of a boxing stadium.

COPILOT

CoPilot was a project for my 3rd Year Major Project in my Graphic Design Course.

CoPilot is an alternative to Carplay and Android Auto and was built with the idea of being a cross-platform system that would address some issues present in Carplay and Android Auto while reducing cognitive load and the amount of attention for use needed by the driver.

Through Journal Article, laws and studies research I focused strongly on creating a simple, uniform and efficient design that achieved the goals set out at the start of this project.

Gaining valuable skills in UX, I was able to better understand the world of UX design and the responsability designers carry when designing a system of this nature.

A car infotainment screen showing a map and navigation options, with directions to three locations: Eldon Building, Gunwharf Quays, and M&S Foodhall, along with current time, temperature, and connectivity status.

Music and app interface on a digital screen, showing a Spotify music player playing 'Liverpool Street in the Rain' by Mall Grab, with playlists, controls, weather, and app icons.

Car navigation app screen showing map with streets and routes, destination options, and shortcuts for making a voice call to Dad, and app icons for messaging, calling, Spotify, contacts, and apps.

Navigation app screen showing a route on a dark map, with a blue line indicating the path, a speed limit of 30 mph, current speed of 6 mph, and directions to turn right onto Norfolk Street. The display includes estimated time of arrival, distance, current time, weather, and icons for music, phone, chat, and app menu.

A digital car dashboard screen showing a GPS map, incoming call notifications, weather information, and music controls.

Music player interface showing the song "Liverpool Street In The Rain" by Mall Grab from the album "How The Dogs Chill, Vol.1," with an album cover featuring a young boy. The interface includes play, pause, skip buttons, and additional controls, with the time 11:45, temperature 21°C, 84% humidity, and no music currently playing.